In 2017 we decided to move away from private bull sales and use Auctions Plus as our bull selling platform. It was very successful and we had positive feedback from everyone participating in the sale. The 2017 sale averaged $7052 for total clearance. Total clearance was repeated in 2018 with a healthy sale average in a tough season of $5050.
The rationale behind using Auctions Plus is as follows:-
We don’t have any plans to conduct any sales in the next couple of years as we rebuild and reinvest in the stud. There will be the opportunity to purchase bulls privately in the future.
The rationale behind using Auctions Plus is as follows:-
- Low stress environment for both the bulls and the buyers on the open day. Can choose several bulls to fit your operation. Can go home after the open day and review the videos, photos and breedplan data of each bull and make informed decisions
- Buyers can make purchasing decisions without open auction pressure
- Buyers are more likely to stick to budget
- Make Bull purchases from your office or smartphone, you don’t need to leave the farm come sale day
We don’t have any plans to conduct any sales in the next couple of years as we rebuild and reinvest in the stud. There will be the opportunity to purchase bulls privately in the future.
Matoni Hercules M23
Matoni Reality M7
Matoni Reality M19